Sell Through Emails & Build That Trust - A Mini-Interview with Jeff Sheldon, Ugmonk’s Founder
A while back, and I’m not really sure how, I came across the brand Ugmonk on social media. There was something about the clean lines,...
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- Jun 30
- 3 min
Struggling with your email marketing? You may need to work on your differentiation strategy.
If Rick Astley managed to revive his brand thanks to emails, so can you.
- Jun 16
- 28 min
The Break Fellowship - Unethical marketing sponsored by tax-payers money
Did I accidentally get myself into a 3-week cult experience, funded by the EU?
- Jun 9
- 7 min
Ethical email strategy in 3 acts - as told by Ted Lasso
What the 3-season AFC Richmond arc can teach you about building ethical and effective email marketing strategy.
- Jun 2
- 4 min
What if you gave your subscribers the power to choose?
A recent personal experience that made consent all the more important to talk about in email marketing.
- May 12
- 5 min
Where emails fall short and doubt starts creeping in
Why the Liking Gap and the effectiveness of emails matter for your next email campaign.
- May 5
- 4 min
The weird connection between Eurovision Song Contest and ethical marketing
3 ethical lessons that one song from the 2022 Eurovision Song Contest taught me
- Apr 28
- 12 min
So... how did the last Email Muscles launch go?
The good, the bad, the ugly and the learnings I had from launching Email Muscles a couple of weeks ago.
- Mar 17
- 34 min
Not another boring conversation about the future of email marketing and the rise of ChatGPT and AI
ChatGPT will not take your job. But here are a few things to consider regardless.
- Mar 10
- 6 min
Everything, everywhere, all at once - and my next launch strategy
You know it when you think of something, and then keep seeing it popping up again and again around you? So ethical email launch strategy.
- Mar 1
- 7 min
The 5 strategic steps that increased my email click-through rate by +384.87% in less than 2 months
How did I manage to grow my email list organically by almost 50% in less than two months, while still increase the CTR by almost 400%?
- Feb 24
- 8 min
Moving out ethically, Pt. 2
If you got to know me even a tiny bit, you know that I see content ideas everywhere I go and in everything I do. My moving out process is...
- Feb 10
- 3 min
Of Dungeons and Emails
The common mistake that brands make when onboarding a new subscriber - and how you can easily avoid it yourself.
- Feb 3
- 6 min
Marketing and sales tactics - and moving out
5 key human psychology sales and marketing tactics I noticed when moving out - and how to use them ethically in your own marketing and life.
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