The "making email sexy again" speaker you've been looking for
Consent, transparency and storytelling are at the heart of ethical email marketing.
And that's hot.
"Creators that I invite onto my Linkedin Lives have three things: Insights, Consistency, and Personality. When I came across Yuval’s content I felt like she was explaining email strategy in a way I hadn't seen before.
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When it comes to the Brand Strategy process there's always the question of "how do we apply it?". Yuval’s background in email marketing was a great perspective to look more into as it's a perfect medium for you to apply your brand strategy and grow your brand's awareness.
I really liked how genuine and unscripted our conversation felt. She was talking about what you know without holding back any piece of her personality, which I appreciated.
Right after our Live together, I received two DM’s, both saying that they didn't realize how much goes into email strategy and they loved how Yuval broke down a strategy that they could apply to themselves."
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- Rami Guzlan, Creators on Brand, Tenby Studios
Let's talk about emails, baby
Your audience members don't need to sell their soul, hustle, grind, or use any of those other toxic terms to be so-called successful in their businesses.
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Heck, they have their own success blueprint, why would they replicate anyone else's?
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If anything, they want to hear from someone who succeeds in her own rights and can speak about intuition, values, vulnerability, and tell a damn good story on the way.
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(Btw, I'm also told that I'm freaking hilarious!).
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Here are some topics I can ramble on in my sleep:
1. The 3 main pillars of ethical marketing, and how can you implement those in your emails.
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2. What is bro marketing, how to spot that in the wild, and how to avoid it yourself.
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3. Email better practices and how to implement them in your business.
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4. How my journalism job at 17 on a national radio station led me to become a business owner who does ethical email marketing.
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5. The importance of strategy, failure and testing.
As seen and heard on
After my talks people say things like...
I was curious to learn more about ethical email marketing, and you gave a fantastic session. I love how you shined a light on what is and isn't important in email marketing, how to use tools like pop-ups ethically, basically all of it. It was so good!
- Georgia
What I liked the most about your talk were two things: first, the idea that everyone should examine their ethical stance and work on their messaging from there. And second, the accent on the 'make it simple' approach - we often forget that and complicate stuff unnecessarily.
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- Diana
Reme Mancera, Strategy and Tea:
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"Yuval cared about knowing the needs of my audience and creating examples that could be useful to the listeners. Not only did I learn interesting aspects about ethical email marketing, but I also enjoyed having such a nice conversation".
It's gonna be me.
And if the NSYNC's song wasn't playing in your head just reading this headline, we can't be friends.
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I'm obviously kidding (or am I?).
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All jokes aside, I'm Yuval, and I'm an ethical email strategist and copywriter.
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I started my professional life interviewing people for a living (if you can really call it that), and well well well, how the tables have turned...
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Today I'm on the other end of the mic, talking about myself and what I do to help business owners to make better marketing decisions in their emails, so their clients can make empowered and informed decisions to buy from them.
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Want me to spill some beans or coffee on your podcast so your audience can enjoy my knowledge nuggets as well?
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The marketing world is shifting and companies often focus too much on new releases and deals instead of emails that add value to their visitors. We wanted to highlight how important adding that value is! I loved learning about your history and how that turned into ethical email marketing!
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- Daria Rose, Ecommerce Standup podcast co-host
I love Yuval's approach to copy. It is incredible to hear an alternate perspective on something that seems "set in stone". I also loved how she simplified copy into "is that something I would want to read myself". It makes it so easy when people can hear tangible questions like that!
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Sometimes we try something out because the "experts" say we should but it never feels right, and I think my episode with Yuval beautifully showed not only why traditional copy doesn't feel right, but how to do it differently if you want to try something else!
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- Becca Wood, Probably Bothered podcast host
Media Kit and stuff
You can either copy-paste it from this page, or download it from this link.
Let's start with some high res photos followed by my logo for you to use
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And now here's my bio in short, in length, and somewhere in between
Short bio:
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Yuval is the person to work with when you want to ditch the sleazy sales tactics in your email marketing - but don’t know how to do it yourself.
As an ethical email strategist and copywriter, she helps entrepreneurs tell their stories and market themselves without feeling guilty (and even having fun on the way!).
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Somewhere in between bio ( - podcasters, this one is for you!):
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Yuval Ackerman is the person you want to work with when you want to promote your brand without all the possible sleazy sales tactics in the email marketing roam - but don’t know how to do it yourself.
As an ethical email strategist and copywriter, she helps entrepreneurs and companies tell their stories and sell without feeling guilty (and even having fun on the way!).
She believes that email is a wonderful platform to create real and honest connections with your audience, while cutting the unreliable "middleman" of social media.
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When she's not thinking about witty and ethical ways to help her clients market themselves, Yuval enjoys anything food-related, songwriting, and hosts a conscious relationship podcast named "Loving Against My Instincts".
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Long-ass bio ( - event planners, this one is your go-to!):
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Yuval Ackerman is the person you want to work with when you want to promote your brand without all the possible sleazy sales tactics in the email marketing roam - but don’t know how to do it yourself.
As an ethical email strategist and copywriter, she helps entrepreneurs and companies tell their stories and sell without feeling guilty (and even having fun on the way!).
She believes that email is a wonderful platform to create real and honest connections with your audience, while cutting the somewhat unreliable "middleman" of social media.
Her background in journalism and gastronomy and the fact she lives in Berlin, Germany (where she moved to without knowing a single soul!) granted her a unique perspective on life, sales, human psychology, intuition, and authenticity.
In her free time, Yuval enjoys songwriting and music production, and hosts a conscious relationship podcast named "Loving Against My Instincts". She’s also a huge dog and food lover, although she would definitely not recommend mixing those two at the same time in any constellation.
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Useful links:
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Subscribe to Yuval's email list
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Instagram (@ackermancopwriting)
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LinkedIn (Yuval Ackerman)
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Loving Against My Instincts - Yuval's podcast
I have never experienced a guest explaining their approach by using my business as an example. It was really cool to see and helped explain what Yuval does in a way that was easy to understand and apply.
If you want someone with some incredible experience under her belt with a genuine personality then they should talk to Yuval. Her ability to provide insights through examples and application gets the point across to the audience in a way that resonates and keeps the fun of the conversation going without it ever feeling robotic or redundant.
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- Rami Guzlan, Creators on Brand, Tenby Studios
